Web Development & MarketingWebsite development and marketing
Elizabeth Kirwin, Web Strategist
Public Relations, Content Development
Elizabeth Kirwin has spent over 25 years in corporate and non-profit public relations and marketing. She acquired her skills in the 1990s in Philadelphia, as Assistant Director of Marketing for Janney Montgomery Scott, Inc. At Settlement Music School, she was Assistant Director of PR and Marketing. Kirwin holds an M.A. from Old Dominion University in Norfolk, Virginia. In 2000, she merged technological skills with writing and PR expertise. During the time she co-founded her first business, a website development and promotion company (2004-2008), she simultaneously taught Literature and Language and Humanities at University of North Carolina Asheville. Her main area of expertise is website promotion, and she has distinguished herself nationally as a competent Search Engine Optimization (SEO) specialist. Kirwin’s SEO strategies are mainly content driven.
Since then, Kirwin has been consulting with clients in Virginia, North Carolina and South Carolina. She began writing about technology in 2010, when she worked for the Association of Hispanic Engineers (AHETEMS) and the International Ultraviolet Association (IUVA). From 2010-14, Kirwin and Martinez created strategies and executed ongoing PR, content, and social media campaigns that spanned different countries (United Kingdom, Germany, Netherlands, Mexico, Canada, Puerto Rico) and permeated national and international academic, scientific and industry trade publications. Elizabeth Kirwin resides in Asheville, North Carolina.
Web Development, IT, Web Design and Programming
Ed Robirds is currently the Knowledge and Information Specialist at the World Bank in Washington D.C. At World Bank, he is responsible for the design, development and maintenance of the Global Partnership for Education’s websites and other online presentations. Previously, Ed Robirds was the Creative Director at Threshold Technologies in Virginia, where he assisted on the design of the AHETEMS.org website and the design build of the National Nuclear Security Administration website for Internships, among other prominent projects. Robirds’ career as a web designer and developer began in 1996, when he was trained in html, Flash and Photoshop by the U.S. Navy. He is highly skilled at Adobe Creative Suite and specializes in creating dynamic website presentations using tools such as CMS Made Simple, WordPress, Expression Engine, Drupal, Big Commerce, OpenCart, X-Cart, and other open-source software. Robirds’ websites are elegant, easy-to-use designs with a clear purpose. He is also proficient with email design, marketing and distribution. Robirds is a seasoned illustrator with experience in logo design and development and branding.
Social Media Marketing
Elizabeth Jones (Beth) is a social media specialist with expertise in graphic design, friend seeding, link building, and increasing brand visibility on major social media and bookmarking websites. Her marketing career began in 2002.
In addition to running Social Media campaigns, Jones performs keyword research for organic and paid SEO campaigns and optimizes textual pieces for posting across web channels, and manages PPC ad campaigns.
Jones is dedicated to helping clients achieve their goals through multi-faceted web marketing strategies geared towards individual businesses and organizations needs. Besides marketing, Beth has a passion for ceramics and photography. She lives in Austin, Texas.